How Instagram Brings Ventana Surfboards a Wave of Sales

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Surfer holds a Ventana Surfboard over his head.

David Dennis was showing some of his photography for a fundraiser when he discovered the complexities of ocean conservation and how surfboards can be made more sustainably. Together with partner Martijn Stiphout, David runs Ventana Surfboards which sells boards made out of upcycled and reclaimed materials. In this episode of Shopify Masters, you’ll hear how David Dennis balances his career at Microsoft while running Ventana Surfboards, the key components of running an impactful sustainable business, and how Instagram drives most of their sales


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