Join us for Google for Games Developer Summit 2021

With a surge of new gamers and an increase in time spent playing games in the last year, it’s more important than ever for game developers to delight and engage players. To help developers with this opportunity, the games teams at Google are back to an...

How to Properly Add Google AdSense to Your WordPress Site

Google AdSense is one of the most popular ways to monetize your website. It allows you to automatically sell your website’s ad space to advertisers and get paid. AdSense is one of the easiest way to start making money online with your website. In this… Read More »
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Protecting the mobile app ecosystem

Mobile apps have transformed the way people engage with the world. From gaming, to ride sharing, to messaging, apps enrich the lives of billions — and are often funded by ads. Ads help make content available to everyone, creating a more diverse ecosyst...

Iterate your way to success with A/B testing

Many app publishers attempt to maintain stability in their app by not making any changes, despite the constantly evolving mobile ads business.  This approach can be detrimental in the long run by causing you to miss out on growth opportunities. Continu...

Top 3 misconceptions about mobile ads

Although ads are often a cornerstone of successful app businesses, some developers have misconceptions that hold them back from trying ads in their app. We thought it would be helpful to address some of the more common misconceptions we’ve heard to hel...

AdMob’s new reporting delivers better insights

At AdMob, we’re focused on helping publishers make smarter decisions to grow their mobile app earnings and deliver the best experience to their users. Clear, comprehensive reporting is a big part of this, and we’ve recently released some updates to our...

Simplifying our content policies for publishers

One of our top priorities is to sustain a healthy digital advertising ecosystem, one that works for everyone: users, advertisers and publishers. On a daily basis, teams of Google engineers, policy experts, and product managers combat and stop bad actor...