Share your stories of exceptional customer experiences across content, design, marketing, and commerce

Share your stories of exceptional customer experiences across content, design, marketing, and commerce

The Bounteous Connector for Magento Commerce and Adobe Experience Manager Assets provides a seamless workflow between Magento Commerce stores and the advanced digital asset management capabilities of Experience Manager Assets.

Adobe is releasing the Magento Commerce 2.4.2, along with security-only patches 2.3.6-p1 and 2.4.1-p1, focusing on increasing its security, performance enhancements, and providing enhanced tools for merchants to maintain a...

As we start the new year with hope and energy, let’s take a moment to reflect on the year that has passed. It was a year filled with many challenges, yet also one with highlights to celebrate. An important one being Magento’s continued dedication towar...

We know the importance of upgrading to the latest version of Magento Commerce to get the most value out of the platform and maintain a secure store. Keeping your Magento Commerce environment up to date is key to meeting&nb...

Past performance data can help you design successful strategies for tomorrow and beyond.

Important considerations for customizing your Magento store with Magento Marketplace extensions and custom code

Important considerations for customizing your Magento store with Magento Marketplace extensions and custom code

Five key areas of focus to ensure success with a rapid deployment package

Adopting technology early is a challenge every business may face at some point in their growth and development. However, technology is now moving so fast that what might have seemed risky in the past might today actually be the safer bet, to stay ahead...

In early 2020, Guideposts, a leading source for faith-based media products, partnered with Rave Digital to help with a rapid upgrade from Magento 1 to Magento Commerce, hosted in the cloud. Read more.

SaaS applications help businesses create well-functioning systems in this digital age, but they bring more value to the organization when connected. Read more.

There’s an important reason the Magento Site Self-Assessment Checklist starts with asking whether your customers can easily shop your site on their mobile devices. Read more.

Magento's Community Engineering program has allowed the team at Atwix to be more involved and play a role in the development of new features on the Magento roadmap, contribute to performance improvements, and extend Magento capabilities. Read more.

The 2020 holiday season is upon us, and with it millions of shoppers will be browsing the Web looking for the best deals. As the COVID-19 pandemic continues to shape the way we live, the online shopping trends seen during the previous six to eight mont...

Magento Commerce makes eCommerce marketing smarter, better, and more personalized. Read more.

To help companies of all sizes jump-start and accelerate their digital growth, Adobe worked with a number of solution integrators and agencies to develop Rapid Deployment Packages (RDPs). What started as proofs of concept in late 2019 gathered huge mom...

The case for delaying or deferring platform upgrades often comes down to the immediate cost. However, the real cost of running an outdated version of any mission-critical software, not to mention the accumulated technical debt, can have a lasting mater...

In Q1 2021 we are instituting a new quarterly upgrade policy intended to make implementation, planning, and security easier for Magento merchants, while providing your team with more options on how and when to upgrade your Magento site. Read more.

What are PWAs, who’s using them, and why do they matter for your business? Read on. 

As you make the pivotal decision of choosing an eCommerce solution, you want to make sure there are no surprises or hidden costs during or after the implementation. From third-party apps and ongoing maintenance to solution partners, optimization, and m...

Whether you are new to eCommerce and Magento, thinking about using Magento, or have been using Magento for years, we think you’ll get some great takeaways on how to reduce and rethink your total cost of ownership. Read more.

Businesses poised for a successful customer experience during peak season utilize some or all of the following common best practices, many of which customers now expect to find within all high-quality digital storefronts. Read more.

At Adobe, we are committed to helping companies deliver secure shopping experiences to their customers. We are improving our threat detection tool to help our customers proactively identify potential threats to their web stores. Read more.

If we really want to enable great customer experiences, we must focus on all customers, not just those who are able-bodied. Read more.

Intuitive shopping experiences are on every consumer’s 2020 holiday wishlist. Read more.

During a recent panel discussion, industry experts pointed to the significant transformation happening in B2B commerce and outlined strategies for success. The panel, which was sponsored by Adobe, left attendees with the following four key takeaways.&n...

Norwegian women’s sportwear seller started on Magento 1 a decade ago and is now one of the top e-commerce sites in Norway. In 2019, the company was looking for further growth through an increased focus on marketing and systems for seamless custome...

This webinar, the first in our new “Accelerator Webinar” series aimed to help marketers understand customer needs and optimize their buying journeys, focuses on the importance of brand purpose. Read more.

The journey to success in your organization’s peak season – be that the traditional “holidays” or your industry’s specific busy period – starts with making sure the infrastructure of your digital storefront is ready to perform. Read more.

We continue to make great progress with our integration of Magento and Adobe Experience Cloud operations, including a number of exciting recent changes related to Magento training and certification.

Today, Adobe released the latest version of Magento Commerce and Magento Open Source to provide merchants with capabilities that will help them capture new opportunities in the current commerce landscape and prepare for the future. Read ...

We are responding to the growing security threat by supporting (and in some cases requiring) 2FA across multiple areas of the Magento ecosystem. Read more.

If you have a store that continues to run on Magento 1 after June 30, please be aware that from that date forward you have increased responsibility for maintaining your site's security and PCI DSS compliance. Read more.

Whether you are a manufacturer, distributor, wholesaler, or retailer, your customer experience will set you apart from your competitors and ensure long-term viability of your business. In B2B, adopting a customer-centric approach is imperative. It requ...

Brands are constantly looking for tools to help deliver rich content and relevant shopping experiences to their customers. This has become more important today as merchants must be incredibly agile and empathetic in how they connect with their customer...

The Mobile Optimization Initiative (MOI) was formed to better understand the gap in mobile and desktop conversion. So far it has conducted more than 130 standardized experiments backed by real-world data. In this article, we de...

The new normal isn't here yet, but it will be here - whether it's weeks or months, once we start to venture outside more and more. Inevitably, brands that make investments in technology today to reimagine the customer experience online will find themse...

The old adage that drastic times call for drastic measures holds true as never before. It has never been more important to act fast and to be decisive. But it’s also more important than ever to not lose sight of your long-term business objectives. Read...

A new report, commissioned by Adobe in partnership with 451 Research, focuses on the high-level IT trends, digital transformation pain points and opportunities, and technologies exerting influence over the digital commerce experience. It also offe...

A new report, commissioned by Adobe in partnership with 451 Research, focuses on the high-level IT trends, digital transformation pain points and opportunities, and technologies exerting influence over the digital commerce experience. It also offe...

Learn more about our new program to enable our Solution Partners to plan for recovery and rapidly scale back normal operations once customer project demands pick up in the future

We continue to bring to market features that, now more than ever, will prove invaluable by allowing merchants to react swiftly to rapid changing conditions around the world. Read more.

Creating a winning eCommerce experience for these times involves evaluating your service strengths and limitations, then constructively applying those insights to where they’re needed most. Read more.

 Four ways eCommerce can ensure business continuity to get you through turbulent times. Read more.

While some will say traffic is too high-level of a metric to mean anything, it is undeniably a leading indicator and proxy of market activity. So what kind of activity did we see in March as COVID-19 became a global pandemic?

Today we’re announcing that Product Recommendations powered by Adobe Sensei – our artificial intelligence and machine learning technology – is now available to Magento Commerce merchants globally.

Making the Magento 1 to Magento 2 migration will give you access to multiple great features and enhancements — better performance, advanced SEO, improved checkout, strong security, and marketing automation. In this article, we provide recommendati...

Magento and Marketo partners are expanding their expertise to drive continued success for customers. Read more.

Everyone in business is navigating uncertain times and trying to find ways to quickly adapt to the new reality, said Aseem Chandra, SVP, strategic marketing for Adobe Experience Cloud, during his keynote as part of the all-digital, on-de...

As COVID-19 changes everything about life and work, digital commerce is becoming the only way business can be done for thousands of companies around the world.

Amid the coronavirus outbreak and growing containment efforts, small and mid-sized businesses are reeling from the impact of lost traffic and revenue. We have seen a drastic shift to online channels and we want to ensure you are set up to not only surv...

We are grateful for the understanding, support, and flexibility our customers, partners, and developers have shown us over the past couple of weeks as our teams have worked around the clock to reimagine Adobe Summit and Magento Imagine as a set of...

The need for SEO is as strong as ever, and SEO experts are used to the rapid pace of change. Still, some changes are large enough that we have to re-examine how search engines do what they do and adjust SEO best practices to reflect the current reality...

In recent months, Experius PWA tech lead Jordan Eisenburger learned a lot about both Magento PWA Studio and himself as a developer. He shares his key technical and personal insights. Read more.

The latest release of ECE-Tools, Magento's powerful cloud deployment and configuration tooling, now offers extensive configuration and customization capabilities, while also keeping all Magento deployment best practices in mind, to help users...

Peter Sheldon, former Forrester analyst – and now senior director of commerce strategy at Adobe – shares his perspective on headless commerce and its impact on the future of eCommerce. Read more.

We have made the difficult but important decision to make Magento Imagine and Adobe Summit 2020 online events this year and to cancel the live event in Las Vegas. Read more.

When anything loses its head, the results are typically less than pleasant, but that’s not the case with headless commerce. Read on to learn why many merchants are warming up to the idea.