Charlie Gower and Jules Miller founded The Nue Co. to create the change they want see within the supplements industry. The Nue Co. formulates without chemicals, fillers, and sweeteners by merging science and natural solutions to create the supplement...

Charlie Gower and Jules Miller founded The Nue Co. to create the change they want see within the supplements industry. The Nue Co. formulates without chemicals, fillers, and sweeteners by merging science and natural solutions to create the supplement...

Bringing your vision for an original product to life is frequently one of the biggest hurdles for aspiring entrepreneurs, especially since the product development process varies from product to product. Luckily, there are six specific steps you can fo...

Each week until after the holidays, we’ll be sharing the latest news and information through our What’s New newsletter to help you navigate BFCM and this holiday shopping season.More

If you're thinking of turning a jewelry hobby into a profitable small business, this post is for you. We’ll explore jewelry making businesses from conception and design to production and marketing. This go-to guide includes advice from the pros, tacti...

Beyond meeting customer needs or filling a market gap, socially responsible founders are creating movements through their businesses. Learn how nine socially responsible businesses and social enterprises are striving to create employment opportunities,...

Jacob Pazos, Hanna Zameni, and Scott Shin are the trio behind Revival Jewelry, makers of pendants that project images once a light shines through its gemstones. On this episode of Shopify Masters, we chat with Jacob Pazos and Scott Shin on their produ...

One year ago, we launched Shopify’s Sustainability Fund to address a hard, irrefutable truth: there’s too much carbon in the air. Today, we’re sharing how we spent the fund’s first $5 million on the most promising and innovative solutions fighting cli...

We surveyed shoppers in Canada and the US about their buying habits since the spread of COVID-19. Based on our research, buying habits, like everything else, have changed—maybe forever. Here, we’ll dig into the data and explore five consumer trends spu...

Combining style with function, Marissa Groots created STIL, a collection of planners that’s purposeful and design focused. In this episode of Shopify Masters, we chat with Marissa on how to scale a side hustle, working with large retailers, and how to...

Combining style with function, Marissa Groots created STIL, a collection of planners that’s purposeful and design focused. In this episode of Shopify Masters, we chat with Marissa on how to scale a side hustle, working with large retailers, and how to...

With many merchants experiencing shipping delays and increased carrier costs, it's more important than ever to keep your shipping policy up to date. Learn how to create and communicate a shipping policy that helps you set the right expectations with y...

It’s been a year. We’ve all been hit by one crisis after another, and it’s fair to feel pretty burnt out.
We need inspiration. We need stories. We need something to help us hold it together in the middle of these interlocking crises.
Enter: Resilient ...

It’s been a year. We’ve all been hit by one crisis after another, and it’s fair to feel pretty burnt out.
We need inspiration. We need stories. We need something to help us hold it together in the middle of these interlocking crises.
Enter: Resilient ...

The right quote at the right time can change things—words matter, and motivating phrases can encourage us to get up, take action, ditch the excuses, escape our comfort zone, and do the hard work that needs doing. Here are over 200 of our favorite quot...

They say it takes 10 years to become an overnight success, but for Zakia Torres, founder of Quartz & Rainbows, it felt like it only took her two. Find out how Shopify Capital helped Zakia grow her self-care and spirituality brand based on her sale...

School can only teach you so much, and many young people are supplementing book learning by building valuable real-world skills through their side interests. Some are even making money doing it. Learn the benefits of gaining entrepreneurial skills at a...

Instead of going on a gap year, Dean Legg started his second business after selling his first. Honing in on his interests, Dean launched PureChimp to showcase matcha and natural skincare through commerce and pledges 5% of profits to charities that pro...

When you use anyone other than Shopify Payments, you're giving up dollars to chase cents. We make your business work better: by increasing your checkout conversion rate by 50% or more. And we’re less expensive: by winning 45% more chargeback disputes ...

Every day, YouTube users watch over a billion (yes, with a B) hours of YouTube videos and yet only 9% of small businesses have started their own channels. As YouTube usage continues to soar, the opportunity is just getting bigger for businesses ready ...

Print on demand is a process where you can customize white-label products and print them on a per-order basis. No buying in bulk. Here's a rundown of popular print-on-demand services and what you need to know when creating custom products.More

In honor of Women’s Equality Day, we’re highlighting women founders who continue the fight—100 years later. Rebecca Lee Funk prepared to launch her brand, The Outrage, just as the first woman president was expected to be announced. “There was a bit of ...

Husband-and-wife duo, Helena Price Hambrecht and Woody Hambrecht, founded Haus in their living room with a bucket of chardonnay, and lemons and elderflower from their yard. Find out how they used Shopify Capital to ramp up their digital marketing effor...

Making it easier to keep track of daily hydration goals, Emily Chong and Nathan Chan started Healthish and created sleek water bottles with timestamps. In this episode of Shopify Masters, we chat with Nathan and Emily on product development and buildi...

It's hard to start a business without any products to sell—sourcing a supplier is often one of the first steps. But if you're starting a store using Shopify, there are dozens of product sourcing apps to help you populate your store with in-demand item...

The perceived value of your products and the trustworthiness of your brand is often judged based on the quality of your visual presentation. That means having high-quality, beautiful product photography can go a long way. However, not every store owne...

You don’t have to be a professional designer to create your own t-shirt mockups. We’re rounding up 19 of the best templates and resources to help.More

Thom and James Elliot are the brothers and owners behind Pizza Pilgrims, a chain pizzerias in London and Oxford, United Kingdom. From road tripping and learning throughout Italy for a summer to hustling at street markets to operating 13 locations, The...

Jeb Matulich and Brian Wysong are the complementary partners behind Tumbleweed Texstyles, a lifestyle business sharing the culture of Texas through clothing. In this episode of Shopify Masters, Brian Wysong of Tumbleweed Texstyles shares their bootstr...

In this and future blog posts, we'll dive deeper to explain the strategy behind our first consumer-facing product, the Shop app. Here, we’ll answer the questions why we made Shop an app and how Shop works with (and for) your business.More

We’re excited to announce the premiere of Shopify’s first production with a major cable network. Produced by Shopify Studios and airing on Discovery, reality series I Quit follows business owners who give up their 9-to-5s to pursue entrepreneurial goal...

T-shirts aren’t just a staple of casual wear—they’re articles of clothing that often reflect our personalities, interests, and identities. Because of this, selling t-shirts online has become a popular choice, especially for entrepreneurs and artists l...

A snappy, memorable brand name gives you an immediate advantage when you start your business—it makes your brand easy to remember and shapes the associations a customer makes with your products. Today, we’re sharing the key traits of catchy business n...

Now more than ever, we look to stories of resiliency to inspire us. In this series, successful business owners share their deeply personal financial struggles and lessons learned on their way back to black. (Melony’s story was originally published in ...

Comparing your progress to other people admittedly exposes you to plenty of emotional risks, but the truth is it’s an unavoidable part of building a business. In fact, comparison can even be a tactically useful way to grow. Here’s how comparison can h...

Instagram can be a highly targetable, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business. In this post, we’ll show you how to effectively build a big, engaged following on Instagram.More

“How do I get traffic to my website?” No matter what product you sell, driving targeted traffic to your online store is a crucial part of growing your business—whether you’re trying to make your first sale or scaling to your 1,000th customer. But know...

In this month’s edition of The Founder’s Zodiac, we’re shining a bright light on the oft-taboo topic of money. What’s the best way to track, save, and invest? And, based on your Founder Sign, how does your own relationship with money impact your entrep...

In this month’s edition of The Founder’s Zodiac, we’re shining a bright light on the oft-taboo topic of money. What’s the best way to track, save, and invest? And, based on your Founder Sign, how does your own relationship with money impact your entrep...

In this episode of Shopify Masters, we catch up with three previous guests on how they are growing through the impacts of COVID-19. We chat with Chris Meade from CROSSNET on how they experienced a 500% increase in sales, Jess Ekstrom from Headbands o...

From seasonal downturns to crucial scaling periods, there are many situations when an entrepreneur needs to seek business financing. We take a look at the key financial moments to be aware of when you're planning and how to conquer the financial ups a...

There are over one million businesses that make up Shopify. We are lucky to have the chance to share their stories and inspire others to follow their passions and create change through commerce. Here, to offer some inspiration, we’ve compiled a list o...

When Jamie Alexander started browsing for swimwear for his 11 year-old transgender daughter, Ruby, he was surprised by the lack of options. So he launched his own business selling form-fitting wear for trans girls. More

Creating a great shopping experience online isn’t just about features—it’s also about speed. That’s why we built a new report to help improve awareness of your Shopify store’s speed and measure it against businesses like yours.More

Creating a great shopping experience online isn’t just about features—it’s also about speed. That’s why we built a new report to help improve awareness of your Shopify store’s speed and measure it against businesses like yours.More

At just 24 years old, Keisha Greaves discovered she had limb-girdle muscular dystrophy. As the symptoms began to progress, she thought her dream career in fashion would never be realized. Now, she runs her own t-shirt business, Girls Chronically Rock,...

Going against industry conventions, Justine Leconte created her namesake label by focusing on ethical production, selling direct to consumers, and building a Youtube channel. In this episode of Shopify Masters, Justine shares her launch roadmap, thoug...

One of the biggest challenges new businesses face is building an audience for their products. This step-by-step guide will take a thorough look at what you need to know to start a blog and grow it into a source of traffic and income. And while our g...

Brothers Reza and Mehdi Farsi turned their love for biking into a business by launching State Bicycle Company. In this episode of Shopify Masters, Mehdi shares how they market their bikes, coordinate sponsorships, and create limited-edition bikes thro...

The best ecommerce sites all have one thing in common: amazing product photography. It’s one of the main factors that drive conversions. Customers can’t touch or experience your products physically, so it’s up to you to make them come to life online....

You put a lot of effort into making sure your customers have a great experience. You approve the images, you tweak your store, and you write the emails, all with the goal of leaving your customers happy.
But when it comes to shipping, it can feel like...

Investing in your business might be something you're excited to do, or it might be something you're approaching more cautiously. Either way, there's some (very important) prep work you'll need to tackle before you get started.
These three things will ...

After getting the Instagram handle @Sauce, Nick Guillen and Nick Ajluni began to build a feed that attracted the likes of Sam Smith and Complex. Behind the scenes, the duo developed truffle-infused hot sauces and launched Truff to their community. In ...

Though a critical element of ecommerce, shipping isn’t the most exciting part of your business. To make it a little easier, we look at 10 common shipping problems and how you can address them head-on.More

Though a critical element of ecommerce, shipping isn’t the most exciting part of your business. To make it a little easier, we look at 10 common shipping problems and how you can address them head-on.More

Getting your first customer is a significant milestone for every entrepreneur. If you still need to make your first sale, try our 30-day challenge—complete with checklist—to start driving traffic and revenue.More

When was the last time you made an effort to re-engage customers to get them to come back? If you've yet to market to current customers after the sale, now is a good time to build a cohesive strategy for customer retention. Today, we'll look at how to...

Coming up with a great idea for a product to sell online will occasionally strike when you least expect it. Many times though, it’s something you need to be proactively on the lookout for—but where should you begin? We've organized a list of the best ...

In this month’s instalment of The Founder’s Zodiac, we’re talking business partnerships. Should you launch your idea alone or with a co-founder? How and where do you find business partners? And, based on your Founder Sign, who is the ideal partner for ...

Youtuber Joe Andrews, has been creating content on haircare and style for over a decade. As his community grew, Joe decided to create hair products based on the feedback that individuals shared with him and launched BluMaan. In this episode of Shopify...